The Seventh-day Adventist Church has a rich identity rooted in faith, mission, and community. To ensure consistency and clarity across all institutions, the Caribbean Union encourages every entity,conferences, missions, schools, and organizations, to embrace the official Adventist brand. This unified approach strengthens recognition, builds trust, and reflects our shared mission.
Core Branding Elements
Logos
- Official Adventist logo - The flame, cross, and Bible symbol represent the eternal gospel, Christ’s sacrifice, and the Word of God.
- Usage guidelines - Logos must be used in their official form without alteration, ensuring consistency across all platforms.
Sabbath Grid
- Design framework - The Sabbath Grid provides a structured visual system for layouts, ensuring harmony and balance in communication materials.
- Application - Used in print, digital, and video content to maintain a recognizable Adventist aesthetic.
ALPS (Adventist Living Pattern System)
ALPS is the official design system of the Adventist Church, offering templates, typography, colour palettes, and layout standards. It ensures global consistency while allowing local adaptation for cultural relevance.
